A blitz through 20 shopping malls nationwide aims to encourage the public to stretch, move and play for better health
Perakians had the opportunity to participate in the 100PLUS Live Active Chalenge mall road show when it came to the Ipoh’s Greentown Shopping Mall, as part of a nationwide tour recently.
Participants choose from various events that included vertical wall climbing, skateboarding basketball 3-on-3 challenge, football juggling, tyre challenge, cross trainer treadmill challenge and zig-zag dribbling or running variation according to limitation of locations. The various challenges are designed to suit everybody, regardless of age, gender and fitness level.
Scheduled to be held at 20 designated major shooping centres across
The programme aims to focus on a number orf salient points, among them :
· Better health can be achieved if people incorporate simple and enjoyable physical activities that take up little time or effort in their daily lives
· People don’t have to compromise their busy “must do” existences.
· Promote an active lifestyle through simple, fun and exciting physical activities that can be enjoyed anytime, anywhere individually and or with family and friends.
Chris Ng, Country Marketing Head at the Regional Office of Fraser & Neave (
At the launch, the media were coaxed to participate in the events. A number obliged, among them hitz.fm radio deejay, JJ.
Radio personality JJ attempting to prove he is up to the vertival wall climbing challenge
As part of the activities, 100PLUS is organizing the LRT Challenge which encourages comuters to take the stairs instead of the escalators or lifts, then presenting them with a bottle of 100PLUS.
There is also the Bus Stop Challenge in
For more information on the Live Challenge please log on to 100PLUS.com.my.
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